WHO WE ARE.

At The Honest Label, we take immense pride in our extensive experience and expertise in the home textile industry, boasting over 50 years of collective knowledge. Our head office, nestled in the heart of Auburn, NSW, serves as the hub for our creative minds, distribution centre, tech-savvy IT team, and dedicated customer service professionals.

Having been immersed in this industry for decades, we've honed our abilities to discern the latest trends and understand the unique demands of the Australian Market. Our deep-rooted familiarity with quality standards and fabric compositions empowers us to curate exceptional products that cater to your needs.

In our pursuit of excellence, we've extended our reach globally, establishing sourcing offices in prominent locations like China, India, and Pakistan. These strategic offices allow us to partner with the finest manufacturers and artisans, ensuring that each product meets our stringent quality criteria.

At The Honest Label we believe that our team's passion, coupled with our expansive network, guarantees that you receive nothing but the finest bedlinen products. We take pleasure in sharing our knowledge with you and welcoming you into our world of comfort and elegance.

We invite you to explore our carefully curated collection and experience the difference that decades of expertise can make. Thank you for choosing The Honest Label as your trusted source for exquisite home textiles.

WHAT WE BELIEVE.

Honest. We put it in our name. A label of truth, transparency and integrity. We value straightforwardness. No confusing jargon. No mixed materials. No prices marked up to mark down. Because shopping should be simple. Products shouldn’t cost the earth. And what you see should be what you get. Life’s too short for anything else.